For over a decade, we have been developing tailored data and targeting concepts to address target groups individually and prevent waste circulation. In this, we use our own data and technology as well as solutions available on the market in order to develop and implement strategies for socio-demographic environment targeting, regional management, technical selection or contextual targeting.
After a detailed analysis of your target groups, we evaluate existing content, plan and create new content. Whether texts, images or videos, our wide-reaching expertise and competent partners guarantee the provision of relevant content for all types of consumers. Using device-related, pseudonym-based profile data like socio-demographics, personas, (buying) interests and other data sources such as locations, weather data and times of the day, we increase the visibility of your message across all channels.