From the first idea through development and sales launch all the way to after-sales, products and services generate an ever-growing amount of data. This can be used to map, analyze and optimize the entire lifecycle. For this reason, efficient production information management (PIM) is a central control element in modern multi-channel marketing.
We help you to collect and prepare your product data in a central hub. We analyze current processes and data stocks, examine market segments and synchronize results with your business objectives. A scoping workshop serves to identify potential areas of application for PIM systems, from new customer sales to customer service.
In close coordination with our customers, we merge all information into a consolidated, refined dataset. With the help of interfaces from our partner Contentserv, we are able to link all relevant sales channels such as online shops, apps and marketplaces with your customized PIM system.